Student Government plays a vital role in campus leadership by meeting with college administrators, making budget decisions, approving new clubs, recruiting students for various committees and councils, and participating in state legislative training.
For this project, my role was to design marketing materials to promote Student Government meetings held on campus. These materials were strategically placed around campus to maximize visibility and engagement.
The main challenge was creating a visually engaging design while adhering to Pierce Community College’s branding standards. The graphic needed to stand out and capture students’ attention as they moved around campus.
To address these challenges, I developed a flexible layout that could be adapted across various marketing platforms provided by the college. This included print flyers, Instagram posts, and digital monitor displays throughout campus, ensuring a cohesive and impactful presence.